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Business Plan Types and the Writing Process

Business Plan Types and the Writing Process

 

Writing a business plan is a highly collaborative affair between the entrepreneur(s) and the business plan writer. The more complex the plan is, the more both the entrepreneur(s) and the business plan writer will need to communicate and collaborate in order to produce a professional, marketable business plan. The business plans we write fall into six general categories. We will discuss each in detail below.

 

Type 1 and Type 2 Business Plans

These are business plans for new companies that are 1) trying to raise startup capital to launch the business and 2) the business will serve a clearly defined market with a service or product that already exists. These business plans are usually the least complex to write because the business models

Business Plan Type

Estimated # of Hours

Flat Fee Price

Type 1 Plan   (new business, well defined industry and market, seeking equity financing)

30

$2,250

Type 2 Plan (new   business, well defined industry and market, seeking debt financing)

35

$2,625

The hourly fee for work over the project’s estimated number of hours is $20 per hour.

 

Type 1 and Type 2 business plans are written in five distinct units. Each unit reflects a progressive step in putting the business plan together. Before we can begin writing each unit, we must receive feedback to specific questions that we will send you concerning the topics covered in each specific unit.  After we complete each of the first four units, we will send you a draft of that unit in a Microsoft Word document. You will then have the opportunity to review unit draft and critique or clarify it. We will make any necessary changes needed for each unit draft. The fifth and final unit will be integrating the information in each of the previous four units into a final, complete business plan. You will then have the opportunity to review and critique that completed business plan draft. We will then correct any and all discrepancies in that final complete draft.

Information needed   for each unit Review/Revise   Deliverables
Unit 1 –     Specific questions about The Market-     Specific questions about The Product/Services-     Specific questions about The   Industry/Competition The MarketThe Product/ServicesThe Industry/Competition
Unit 2 –     Step by step instructions and questions for   Excel template #1: Sales Forecast, Startup Expenses, Personnel &   Management, and Financial Projections-     Excel Template #1 Sales ForecastStartup ExpensesPersonnel & Management

Financial Projections

Unit 3 –     Specific questions about The Management Team-     Specific questions about The Marketing Plan-     Specific questions about The Company The Management TeamThe Marketing PlanThe Company
Unit 4 –     Specific questions about The Financial Plan-     Specific questions about The Executive Summary The Financial PlanThe Executive Summary
Unit 5 Plan AssemblyFinal Revision

The entire process of writing a Type 1 or Type 2 business plan depends upon our general workload and the speed with which you respond to our requests for information about your business. We estimate that either a Type 1 or Type 2 business plan will take generally 10 to 15 work days to complete (two to three weeks).

 

 

Type 3 and Type 4 Business Plans

These are business plans for existing companies that are 1) trying to raise capital for a new business project or idea and 2) the business project is serving a clearly defined market with a service or product that already exists.

Business Plan Type

Estimated # of Hours

Flat Fee Price

Type 3 Plan   (existing business, well defined industry and market, seeking equity   financing)

60

$4,500

Type 4 Plan   (existing business, well defined industry and market, seeking debt financing)

70

$5,250

The hourly fee for work over the project’s estimated number of hours is $20 per hour.

 

Type 3 and Type 4 business plans are written in six distinct units. Each unit reflects a progressive step in putting the business plan together. Before we can begin writing each unit, we must receive feedback to specific questions that we will send you concerning the topics covered in each specific unit.  After we complete each of the first five units, we will send you a draft of that unit in a Microsoft Word document. You will then have the opportunity to review the draft of each unit and critique or clarify it. We will change or modify any discrepancies you have with the drafts of each unit. The final unit will be integrating the information in each of the five units into a final, complete business plan. You will then have the opportunity to review and critique that completed business plan draft. We will then correct any and all discrepancies in that final complete draft.

Information needed   for each unit Review/Revise   Deliverables
Unit 1 –     Specific questions about The Company-     Step by step instructions for Excel Template   #1: Performance to Date-     Excel Template #1 The Company
Unit 2 –     Specific questions about The Market-     Specific questions about The Product/Services-     Specific questions about The Industry The MarketThe Product/ServicesThe Industry
Unit 3 –     Step by step instructions and questions for   Excel template #2: Sales Forecast, Startup Expenses, Personnel &   Management, and Financial Projections-     Excel Template #2 Sales ForecastStartup ExpensesPersonnel & Management

Financial Projections

Unit 4 –     Specific questions about The Management Team-     Specific questions about The Marketing Plan The Management TeamThe Marketing Plan
Unit 5 –     Specific questions about The Management Team-     Specific questions about The Executive Summary The Financial PlanThe Executive Summary
Unit 6 Plan AssemblyFinal Revision

The entire process of writing a Type 3 or Type 4 business plan depends upon our general workload and the speed with which you respond to our requests for information about your business. We estimate that either a Type 3 or Type 4 business plan will take generally 15 to 20 work days to complete (three to four weeks).

 

Type 5 Business Plan

These are business plans for classic startup companies that are trying to create new products or services to serve new or reimagined markets. These companies are usually looking to raise equity capital from angel investors and venture capital firms. These business plans are far more difficult to write because their business models are largely unproven.

Business Plan Audience

Estimated # of Hours

Flat Fee Price

Type 5 Plan (new   business, undefined or new industry and market, seeking equity financing)

110

$8,250

The hourly fee for work over the project’s estimated number of hours is $20 per hour.

 

Type 5 business plans are written in five distinct units. Each unit reflects a progressive step in putting the business plan together. Before we can begin writing each unit, we must receive feedback to specific questions that we will send you concerning the topics covered in each specific unit.  After we complete each of the first four units, we will send you a draft of that unit in a Microsoft Word document. You will then have the opportunity to review unit draft and critique or clarify it. We will make any necessary changes needed for each unit draft. The fifth and final unit will be integrating the information in each of the previous four units into a final, complete business plan. You will then have the opportunity to review and critique that completed business plan draft. We will then correct any and all discrepancies in that final complete draft.

Information needed   for each unit Review/Revise   Deliverables
Unit 1 –     Specific questions about The Market-     Specific questions about The Product/Services-     Specific questions about The   Industry/Competition The MarketThe Product/ServicesThe Industry/Competition
Unit 2 –     Step by step instructions and questions for   Excel template #1: Sales Forecast, Startup Expenses, Personnel &   Management, and Financial Projections-     Excel Template #1 Sales ForecastStartup ExpensesPersonnel & Management

Financial Projections

Unit 3 –     Specific questions about The Management Team-     Specific questions about The Marketing Plan-     Specific questions about The Company The Management TeamThe Marketing PlanThe Company
Unit 4 –     Specific questions about The Financial Plan-     Specific questions about The Executive Summary The Financial PlanThe Executive Summary
Unit 5 Plan AssemblyFinal Revision

The entire process of writing a Type 5 business plan depends upon our general workload and the speed with which you respond to our requests for information about your business. Also, the novelty and newness of the industry you are entering and the market you will be serving are real wild card variables in terms of how much time the business plan will take to complete. We estimate that a Type 5 business plan will take generally 25 to 40 work days to complete (five to eight weeks).

 

Type 6 Business Plan

These are business plans for existing companies that are attempting to create new products or services to serve new or reimagined markets. The markets these companies are trying to serve with their new products and services are either undefined or completely new. Usually these companies are seeking to raise equity capital (because these business projects are usually risky), but sometimes raising debt capital may be an options for them. These business plans are as difficult to write as Type 5 plans.

Business Plan Audience

Estimated # of Hours

Flat Fee Price

Type 6 Plan (existing business, undefined or new industry and market, seeking either equity or debt financing)

120

$9,000

The hourly fee for work over the project’s estimated number of hours is $20 per hour.

 

Type 6 business plans are written in six distinct units. Each unit reflects a progressive step in putting the business plan together. Before we can begin writing each unit, we must receive feedback to specific questions that we will send you concerning the topics covered in each specific unit.  After we complete each of the first five units, we will send you a draft of that unit in a Microsoft Word document. You will then have the opportunity to review the draft of each unit and critique or clarify it. We will change or modify any discrepancies you have with the drafts of each unit. The final unit will be integrating the information in each of the five units into a final, complete business plan. You will then have the opportunity to review and critique that completed business plan draft. We will then correct any and all discrepancies in that final complete draft.

Information needed   for each unit Review/Revise   Deliverables
Unit 1 –     Specific questions about The Company-     Step by step instructions for Excel Template   #1: Performance to Date-     Excel Template #1 The Company
Unit 2 –     Specific questions about The Market-     Specific questions about The Product/Services-     Specific questions about The Industry The MarketThe Product/ServicesThe Industry
Unit 3 –     Step by step instructions and questions for   Excel template #2: Sales Forecast, Startup Expenses, Personnel &   Management, and Financial Projections-     Excel Template #2 Sales ForecastStartup ExpensesPersonnel & Management

Financial Projections

Unit 4 –     Specific questions about The Management Team-     Specific questions about The Marketing Plan The Management TeamThe Marketing Plan
Unit 5 –     Specific questions about The Management Team-     Specific questions about The Executive Summary The Financial PlanThe Executive Summary
Unit 6 Plan AssemblyFinal Revision

 

The entire process of writing a Type 6 business plan depends upon our general workload and the speed with which you respond to our requests for information about your business. Also, the novelty and newness of the industry you are entering and the market you will be serving are real wild card variables (in terms of how much time the business plan will take to complete). We estimate that a Type 6 business plan will take generally 25 to 40 work days to complete (five to eight weeks).